Strategic Planning

Chose a healthcare organization of your choice, and share its vision, mission and values statements. Complete a SWOT analysis after determining a problem statement specific to a department or organizational issue. Stick to the data that is relevant to this problem when completing your SWOT. Create 2-3 high level goals from your data analysis. Conclude your analysis. Support your work with resources appropriate for this problem and organization.
To support your work, use your course and textbook readings and also use the Online Library. As in all assignments, cite your sources in your work and provide references for the citations in APA format.
Your initial posting should be addressed at 150-300 words. Submit your document to this Discussion Area by the due date assigned. Be sure to cite your sources using APA format.

Expert Solution Preview

Introduction:

In this task, we have been asked to choose a healthcare organization and evaluate its vision, mission, and values statements while completing a SWOT analysis. Additionally, we are expected to determine a problem statement that is relevant to a specific department or organizational issue and create 2-3 high-level goals based on the data analysis.

Answer:

For this exercise, I have selected Health Net Inc., a managed care organization based in California, United States. According to their website, Health Net’s vision is to “transform the healthcare industry into a system that is more accessible, affordable, and effective for everyone.” Their mission statement is “to help people be healthy, secure, and comfortable.” The organization’s core values include integrity, innovation, accountability, customer focus, and teamwork.

On analyzing the organization through a SWOT analysis, one of the major problems that can be identified is the lack of efficient communication between various departments. This leads to confusion, wasted time, and decreased productivity.

Strengths:
– Strong company reputation
– Wide variety of healthcare plans available
– Industry expertise and experience
– Committed customer base

Weaknesses:
– Inefficient communication between departments
– Poor financial performance in recent years
– High employee turnover rate
– Limited geographical presence

Opportunities:
– Expansion into new geographic regions
– Growing demand for specialized healthcare services
– Strategic partnerships with hospitals and physicians
– Offering new and innovative healthcare plans

Threats:
– Intense competition from other managed care organizations
– Regulatory changes in healthcare policies
– Shifting market trends and preferences
– Rising healthcare costs

Based on this data, 2-3 high-level goals that Health Net could consider are:
1. Improving communication and collaboration between departments by implementing an efficient communication system.
2. Expanding their customer base and geographical presence by offering new and innovative healthcare plans.
3. Addressing the high employee turnover rate through a comprehensive employee retention program.

In conclusion, Health Net has a strong reputation in the managed care industry and an ambitious vision to transform the healthcare system. However, the organization needs to address its internal communication issues and improve its financial performance to thrive in a highly competitive market. By leveraging its strengths, Health Net can seize opportunities and mitigate threats to achieve its goals and maintain its reputation as a trusted and innovative healthcare provider.

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