Coca Cola in India
This week’s discussion will focus on cultural decision-making. Read the case study about Coca-Cola in India (p. 248). ( the case is attached ) ( How Coca-Cola Plans to Make India Its Third Largest Market,” Forbes, September 7, 2017, https://www.forbes.com/sites/greatspeculations/2017/09/07/how- coca-cola-plans-to-make-india-its-third-largest- market/#19eb48062e84.)
- Discuss the cultural differences between the U.S. company Coca- Cola and the country of India?
- Did cultural differences impact the decisions in the situation or solution? Provide examples.
- Discuss how MNEs demonstrate their commitment to working with different countries like Saudi Arabia and respecting the cultural and natural environments of the country?
A case study is a puzzle to be solved and here is a strategy for formulating your initial post:
- Read the case study ( attached ) to identify the key issues and underlying issues. These issues are the principles and concepts of the course module, which apply to the situation described in the case study.
- Study the facts and focus on relevant information; the case may have extraneous information not relevant to the current module.
- Describe actions that would address or correct the situation and who should act upon what.
- Draw from experience, course readings or real-life experience
Discuss the concepts, principles, and theories from your textbook.
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