- Identify a major development that occurred in one perspective of the social sciences that affected how your advertisements might be studied. This could be an event, technological advancement, discovery, rejection/acceptance of a theory, or paradigm shift. You may choose a development from the provided list of “Major Developments in the Social Sciences” in the module resources. Or you may conduct your own research to identify a different development that interests you.
- Provide a brief summary of the social science development you selected (no more than three sentences).
- Explain how your chosen development might have affected how your advertisements are studied.
How to solve
SCS 100 SNHU Social Science Development and Advertisement Essay
Introduction:
In recent years, a major development in the field of social sciences has greatly impacted how advertisements are studied. This development has brought about changes in various perspectives and methods utilized to analyze the influence of advertisements. By understanding this development, we can gain insights into the evolving nature of advertising research and its implications for the field of medicine.
Answer:
1. Major Development: The rise of digital media and online advertising.
2. Summary: The development of digital media and online advertising has revolutionized the advertising landscape, allowing for new avenues and platforms to reach consumers. The shift from traditional media to digital platforms has given rise to targeted advertising, real-time analytics, and personalized ad experiences.
3. Impact on Studying Advertisements: The advent of digital media and online advertising has significantly impacted how advertisements are studied. Traditional methods of advertising research, such as surveys and focus groups, have had to adapt to include digital platforms and online behavior tracking. Researchers now analyze vast amounts of data collected from online ad campaigns, social media interactions, and user behavior to understand the effectiveness and impact of advertisements. Additionally, the rise of digital media has created new challenges and ethical considerations in studying advertisements, such as privacy concerns and the need for transparency in data collection and analysis. As a result, medical college students studying advertising in the context of medicine need to be aware of these advancements and their implications to effectively evaluate the role of advertising in healthcare practices.
