Review the SWOT Analysis PowerPoint® presentation prior to completing this assignment.
Complete the Week Three SWOT Analysis for Phoenix Hospital section of the Strategic Plan Template.
Cite and Reference at least 1 peer-reviewed, scholarly, or similar reference to support your assignment.
Format your assignment according to APA guidelines.
Submit your assignment in the template provided.
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Question: What is the purpose of conducting a SWOT analysis?
Answer: The purpose of conducting a SWOT analysis is to identify and evaluate the strengths, weaknesses, opportunities, and threats of a particular entity, such as a hospital. This analysis helps to create a strategic plan that addresses both internal and external factors. By understanding the organization’s strengths and weaknesses, as well as the opportunities and threats in the environment, leaders can make informed decisions and take actions to improve the organization’s performance and achieve its goals. A SWOT analysis is essential for effective strategic planning in healthcare organizations.