Submit a journal assignment that evaluates how the organization incorporates directional strategies and strategic alternatives based on its mission and vision statements. In the evaluation, be sure to address the following:
Summarize the directional strategies and strategic alternatives that the healthcare organization has available to it. Provide examples from the case study.
Discuss how the organization connected its selected directional strategies and strategic alternatives to its mission, vision, and values. Provide examples from the case study.
Evaluate the implementation of the directional strategies and strategic alternatives in light of the organization’s mission, vision, and values.
How to solve
HCM 415 Southern New Hampshire University Healthcare Management Journal
Introduction:
In this journal assignment, we will evaluate how a healthcare organization incorporates directional strategies and strategic alternatives based on its mission and vision statements. By summarizing the available strategies and alternatives, discussing their connection to the organization’s mission, vision, and values, and evaluating their implementation, we can gain insights into the effectiveness of the organization’s strategic planning.
Answer:
The healthcare organization, as described in the case study, has several directional strategies and strategic alternatives available to it. These include market penetration, market development, product development, and diversification.
Market penetration involves increasing market share by attracting more customers or encouraging existing customers to use more services. For example, the organization can offer promotions or incentives to attract new patients and encourage current patients to schedule regular check-ups or use additional healthcare services.
Market development focuses on expanding the organization’s reach into new market segments. This can be achieved by targeting different demographics, geographic locations, or specialized healthcare needs. For instance, the organization can establish partnerships with schools or workplaces to provide healthcare services specifically tailored to students or employees.
Product development revolves around creating new services or improving existing ones to better meet patients’ needs. The organization can invest in research and development to introduce innovative healthcare technologies or launch specialized clinics for specific medical conditions.
Diversification entails expanding the organization’s offerings into new and unrelated markets. This can involve acquiring or partnering with other healthcare organizations or venturing into related fields such as wellness programs or medical tourism.
The organization effectively connects its selected directional strategies and strategic alternatives to its mission, vision, and values. For example, if the organization’s mission is to provide accessible and affordable healthcare to underserved communities, market development strategies could involve opening clinics in economically disadvantaged neighborhoods or offering discounted services to low-income individuals.
Furthermore, the organization may align its strategic alternatives with its vision of becoming a leader in patient-centered care. Initiating product development strategies that focus on improving patient experiences, such as implementing telemedicine platforms or introducing personalized healthcare plans, would be in line with this vision.
In light of the organization’s mission, vision, and values, the implementation of directional strategies and strategic alternatives can be evaluated. The effectiveness of the implementation can be assessed by measuring the organization’s progress towards its stated objectives and evaluating its impact on patient outcomes and satisfaction.
Additionally, feedback from stakeholders, such as patients, employees, and community members, can be collected to gain insights into the perceived value and alignment of the strategies with the organization’s mission, vision, and values. By continuously monitoring and reviewing the implementation, the organization can make necessary adjustments to ensure that the chosen strategies are effectively supporting its overall goals and aspirations.
In conclusion, the healthcare organization in the case study has a range of directional strategies and strategic alternatives at its disposal. By connecting these strategies to its mission, vision, and values and effectively implementing them, the organization can work towards achieving its objectives and fulfilling its commitment to providing high-quality healthcare services.
